Customer Success Story with HeyGen

The webinar begins with a lively introduction, setting the stage for a collaborative session. Michelle Cruz, CEO of Cruz Creative Media, introduces herself and her company, which specializes in breaking language barriers for clients, mainly nonprofits and faith-based organizations. She highlights the company's location in Mexico City and its 18 years of experience in dubbing services. Michelle expresses excitement about the partnership with Haen and the opportunity to share experiences and insights during the webinar.

This paragraph discusses the transition from traditional dubbing to AI-assisted dubbing. Cruz Creative Media, a dubbing agency, recognized the rapid advancement of AI dubbing and sought a solution that could compete with their high-quality human dubbing services. After evaluating various platforms, they found Haen's voice cloning and dubbing technology to be superior in quality. This technology has allowed them to offer clients the option of using either professional actors or their own voices, opening up new possibilities for multi-language projects.

The speaker shares a case study of a multilanguage video course project that aimed to reach a global audience in 60 different languages. The project faced challenges with cost efficiency and cultural relevance due to the high production quality required. With Haen's technology, the project was salvaged, allowing for the creation of avatars and dubbed videos in various languages, including African English, Turkish, and Hindi. The use of Haen's proofreader function for script accuracy is also highlighted.

The discussion continues with the intricacies of voice cloning and the importance of accent specificity in projects. The client's desire for a particular African English dialect led to a detailed voice clone being created, showcasing the customization capabilities of Haen's technology. The paragraph also touches on the integration with 11 Labs for voice training and the ability to adjust voices for regionalization.

The rapid advancements in AI dubbing are emphasized, with the speaker noting that demos from six months ago are now outdated. Haen is constantly launching new features, with an upcoming update expected to be highly impactful. The potential for emotion selection in voice cloning is teased, indicating a future where voices can convey different emotions for various scenes in a video.

The benefits of using Haen's technology in terms of cost and time savings are discussed. Traditional dubbing processes are time-consuming and expensive, especially for languages other than Spanish. With Haen, there is a significant reduction in cost, currently around 20%, and the potential for even greater savings as the technology advances and post-production processes are refined.

This paragraph delves into the post-production process required for AI-assisted dubbing. It involves script editing for timing, proofreading for accuracy, and post-production to correct any lip-sync issues. The process is more efficient than traditional methods, allowing for greater flexibility and consistency, especially during peak demand periods.

The webinar concludes with a discussion on the global reach and language accessibility enabled by Haen's technology. The speakers emphasize the importance of cultural relevance and the ability to reach a wider audience in their native languages. They encourage experimentation with Haen's platform and highlight the personal support and partnership provided by Haen to its users.

The final paragraph wraps up the webinar with thanks to the participants and a reminder about the availability of free credits for Haen. The speakers provide contact information for further assistance and reiterate the importance of creating an account to receive the credits. They also mention the recording of the webinar and the provision of updates for future sessions.