Dalle3 AI Logo Designs Are Impressive! Is Midjourney in trouble?

2 Oct 202309:35

TLDRThe video script offers a detailed comparison between Dolly 3 and Mid-journey, two AI platforms for logo design. The creator, experienced with Mid-journey, tests Dolly 3's capabilities through various prompts, evaluating the quality of the generated logos. While Dolly 3 excels in certain areas, such as emblem design, Mid-journey still holds its ground in creating unique and abstract art. The video emphasizes the rapid advancement of AI in design and the necessity for designers to adapt and integrate these tools into their workflow.


  • 🚀 The speaker has created over a hundred logos in the past decade and is now evaluating Dolly 3's capabilities for logo design.
  • 🔍 A comparison is made between Dolly 3 and Mid-journey to determine if Dolly 3 is as effective as claimed.
  • 🌐 Access to Dolly's image creator requires a Microsoft Bing account and navigating to a specific URL.
  • 💡 Dolly 3's performance in logo creation is found to be comparable or better than Mid-journey in certain situations.
  • 🎨 The speaker has long-term experience with Mid-journey and notes that it sometimes struggles with lettering in logos.
  • 🏆 Dolly 3 outperforms Mid-journey in creating a barbershop logo, showing a high level of detail and accuracy.
  • 🔄 The importance of being able to mix and match tools like Dolly 3 and Mid-journey for enhanced results is highlighted.
  • 📈 Dolly 3 still has room for improvement, especially in handling lettering and numbers accurately.
  • 🧠 The speaker's experience with existing logos and client needs gives a unique perspective on the AI platforms' performance.
  • 🔥 A recommendation for logo designers to integrate AI into their workflow is made, emphasizing the rapid advancement of the technology.

Q & A

  • How many logos has the speaker created over the past decade?

    -The speaker has created over a hundred logos for various clients in different industries over the past decade.

  • What new tool is the speaker comparing with Mid-journey for logo design?

    -The speaker is comparing Dolly 3, a tool powered by Bing, with Mid-journey for logo design capabilities.

  • What specific issue does the speaker mention about AI platforms with regard to lettering?

    -The speaker mentions that historically AI platforms have had difficulty with lettering, particularly with stringing words together correctly.

  • What was the outcome when the speaker prompted Dolly 3 to create a logo for a barbershop named 'Gotham Grooms'?

    -Dolly 3 produced a variety of logos, one of which was a perfect logo that could be accepted by a New York City Barber Shop, although the number 288 might need to be changed for something more sensible.

  • How does the speaker describe the comparison between Dolly 3 and Mid-journey for the 'AI Ambitions' logo?

    -The speaker describes that Dolly 3 did a better job, despite having some trouble with letters, and produced more usable options compared to Mid-journey, which focused too much on the word 'Gotham' and provided a dark, mysterious theme.

  • What specific request did the speaker make when asking for a logo for an accounting firm?

    -The speaker asked for a logo for an accounting firm called 'Accountable Accounting' with a calculator theme and a professional vector style.

  • What issue did the speaker find with the 'Chiropractic' logo created by Dolly 3?

    -The speaker found that the spine depicted in the logo created by Dolly 3 was inaccurately represented and did not look the way a biological spine should.

  • How did the speaker feel about the existing logos created by Dolly 3 when tested with existing logos like 'Nike'?

    -The speaker was impressed by Dolly 3's ability to create unique and cool versions of the Nike logo in the style of Picasso, showing that Dolly 3's capabilities are indeed impressive.

  • What advice does the speaker give to logo designers regarding AI tools?

    -The speaker advises logo designers to start integrating AI into their workflow and to update their resumes to reflect the changing landscape of the industry.

  • What is the speaker's final verdict on Dolly 3 and Mid-journey?

    -The speaker believes that Dolly 3 is impressive and has done a good job, but also acknowledges that there is room for improvement. They also express concern for Mid-journey to catch up quickly in the AI platform game to avoid becoming obsolete.

  • How does the speaker plan to adapt their prompts when using Dolly 3?

    -The speaker plans to become more comfortable with Dolly 3 and start using prompts differently, possibly leading to better results as they become more familiar with the platform.



🖌️ Logo Design with Dolly 3 vs Mid-Journey

The paragraph discusses the capabilities of Dolly 3 for logo design and compares it with Mid-Journey. The speaker has experience creating logos and evaluates Dolly 3's performance by generating a barbershop logo and an AI consulting company logo. Dolly 3 shows impressive results, especially with lettering issues, outperforming Mid-Journey in these specific cases. However, the speaker notes that Mid-Journey can still produce visually appealing, albeit conceptually different, designs.


🎨 Dolly 3's Versatility in Logo Creation

This paragraph delves into the speaker's experiments with Dolly 3 for creating logos across various industries. The speaker tests Dolly 3 with different prompts, such as an accounting firm logo and a chiropractor logo, noting that while Dolly 3 sometimes struggles with lettering, it generally performs well and offers usable designs. The speaker also compares the results with Mid-Journey, pointing out that Mid-Journey often misunderstands the prompt, especially regarding lettering and company names.



💡Dolly 3

Dolly 3 is an AI platform mentioned in the video that specializes in logo design. It is compared to another platform called Mid-journey to determine its capabilities and effectiveness. The video creator uses Dolly 3 to generate various logos, assessing its strengths and weaknesses in handling text and design elements compared to Mid-journey.


Mid-journey is another AI platform that the video creator has been using for a long time, primarily for generating images. It is compared with Dolly 3 in terms of the quality of the outputs, especially in logo design. The video creator notes that while Mid-journey has been effective in certain situations, it sometimes struggles with text and lettering in logos.

💡Logo Design

Logo design is the process of creating visual symbols or icons that represent a company, product, or service. In the context of the video, logo design is the primary focus, with the creator using both Dolly 3 and Mid-journey to generate logos for various industries. The effectiveness of each platform is judged based on their ability to produce high-quality, usable logos.

💡AI Platforms

AI platforms refer to software or online services that utilize artificial intelligence to perform tasks, such as image or logo creation. In the video, the creator discusses the capabilities of two specific AI platforms, Dolly 3 and Mid-journey, in the context of logo design and compares their strengths and weaknesses.


Prompts are the inputs or instructions given to AI platforms to generate specific outputs. In the video, the creator uses various prompts to test the capabilities of Dolly 3 and Mid-journey in logo design. The prompts often include descriptions of the desired logo, such as style, theme, and elements to be included.


Photorealistic refers to images or visuals that closely resemble photographs or real-life scenes. In the context of the video, the creator is interested in how well Dolly 3 and Mid-journey can produce photorealistic images, particularly when creating logos with a specified level of realism.

💡Vector Style

Vector style refers to a type of digital graphic that is based on mathematical equations to create lines, shapes, and colors. These graphics are scalable without losing quality, making them ideal for logos and other design applications. In the video, the creator requests logos in vector style, assessing how well each AI platform handles this specific design format.


An emblem is a symbolic object or design that represents a concept, organization, or idea. In the context of the video, the creator is interested in how AI platforms like Dolly 3 and Mid-journey can create emblematic logos that effectively communicate the identity of a company or service.

💡Adobe Illustrator

Adobe Illustrator is a popular vector graphics editing software used for creating logos, illustrations, and other design elements. In the video, the creator suggests that while AI platforms like Dolly 3 and Mid-journey can generate logo concepts, designers might still use tools like Adobe Illustrator to refine and finalize the designs.


A chiropractor is a healthcare professional who specializes in the diagnosis, treatment, and prevention of mechanical disorders of the musculoskeletal system, particularly the spine. In the video, the creator uses the example of a chiropractor logo to demonstrate the capabilities of Dolly 3 and Mid-journey in creating industry-specific designs.

💡Nike Logo

The Nike logo is a well-known symbol consisting of a simple curved勾shape, known as the 'Swoosh,' which represents the company's brand identity. In the video, the creator challenges Dolly 3 and Mid-journey to reinterpret the Nike logo in the style of Picasso, showcasing the platforms' ability to create unique and innovative designs based on existing logos.


Creator has designed over a hundred logos in the past decade for various industries.

Dolly 3's capabilities for logo design are showcased using Bing.

Comparison between Dolly 3 and Mid-journey in terms of logo design is discussed.

The user's experience with Mid-journey is highlighted, noting its comparable results to Dolly 3.

Dolly 3's struggle with lettering in logos is mentioned.

A perfect logo design by Dolly 3 for a hypothetical New York City Barber Shop is described.

Mid-journey's focus on the word 'Gotham' leads to a dark, mysterious design.

Dolly 3 outperforms Mid-journey in creating a logo for an artificial intelligence consulting company.

AI platforms still have room for improvement in handling letters in logo designs.

Dolly 3 does a better job with a logo for an accounting firm compared to Mid-journey.

Mid-journey's abstract approach to a chiropractor logo does not meet the user's expectations.

Dolly 3's understanding of the user's request for a chiropractor logo is appreciated.

Dolly 3 impressively recreates the Nike logo in the style of Picasso.

Mid-journey struggles with lettering but creates cool imagery for the Picasso-styled Nike logo.

Dolly 3 and Mid-journey are both used to create a Nike-style logo with the word 'Ambitions'.

Mid-journey's vector designs for a logo are preferred over Dolly 3's in some cases.

Dolly 3's design for a personal injury law firm called Belkin, law is praised.

The video encourages logo designers to integrate AI into their workflow.

The user's familiarity with Mid-journey and its prompts may affect the results.

Dolly 3's potential to respond more favorably to different prompts is acknowledged.