How to build an AI MODEL that makes $11,000 per month

12 Dec 202314:41

TLDRThe video script discusses the creation of an AI influencer named Itana Lopez by a Spanish agency, highlighting her success on platforms like Instagram and Fan View. It explores the ethical considerations and the potential of AI models in the influencer market. The creator, Ruben Cruz, developed Lopez as a response to challenges with real models. The script also delves into the process of generating AI models using tools like Dolly 3 and Mid Journey, and touches on the importance of consistency and defining features for AI influencers.


  • ๐ŸŒ The article on Business Insider discusses Itana Lopez, an AI-generated model created by a Spanish agency.
  • ๐ŸŽญ Itana Lopez was developed by Ruben Cruz, who was dissatisfied with the challenges of working with real models and influencers.
  • ๐Ÿ’ฐ Itana's AI model earns up to $11,000 per month through advertising and has amassed over 124,000 followers on Instagram, now increased to 226,000.
  • ๐Ÿ–ผ๏ธ AI-generated characters like Itana are featured on platforms like Fan View, becoming more common and thriving in the digital space.
  • ๐ŸŽฎ Itana's profile describes her as a gamer, fitness enthusiast, cosplay lover, and a 25-year-old from Barcelona with pink hair.
  • ๐Ÿค” Ethical considerations are raised as some people are not aware that Itana is an AI model, highlighting the realistic nature of her appearance.
  • ๐Ÿ› ๏ธ The script outlines a process for creating an AI influencer, using tools like Dolly 3 and Mid Journey for image generation.
  • ๐Ÿ’ธ Mid Journey is an AI image generator that requires a subscription, offering more realistic outputs compared to Dolly 3.
  • ๐Ÿ”„ The process involves creating a consistent character by using a seed image and generating new images with similar styles and features.
  • ๐Ÿ“ธ Ideas for Instagram content are generated using chat GPT, and an image caption generator is used to create captions and hashtags for posts.
  • ๐Ÿ“ The script concludes with the creation of an Instagram account for the AI model named Nora Lewis, complete with a bio, profile picture, and initial posts.

Q & A

  • What is the main topic of the article discussed in the transcript?

    -The main topic of the article is about an AI-generated model named Itana Lopez, created by a Spanish agency, which is earning up to $1,090 per advert due to the influencer's ego issues in the modeling industry.

  • Who is Itana Lopez?

    -Itana Lopez is an AI-generated creation by Ruben Cruz, the founder of a Barcelona-based modeling agency, designed as a pink-haired, 25-year-old model with a significant presence on Instagram and other platforms.

  • How much revenue can the AI model Itana Lopez generate per month?

    -Itana Lopez can generate anywhere from $3,000 to $10,000 per month, highlighting the potential of AI influencers in the digital space.

  • What was the motivation behind creating Itana Lopez?

    -The motivation behind creating Itana Lopez was the founder's frustration with real models and influencers, whose egos and unpredictable behavior led to projects being put on hold or cancelled.

  • How does the AI model Itana Lopez maintain consistency in her appearance across different images?

    -Itana Lopez maintains consistency through the use of defining characteristics, such as her pink hair and distinct facial features, as well as the use of specific AI tools that allow for the generation of images with a consistent style.

  • What are the ethical considerations mentioned in the script regarding AI models?

    -The ethical considerations mentioned include the fact that some people may not realize that Itana Lopez is an AI model, which raises questions about transparency and the potential for deception in the modeling industry.

  • How does the script suggest one can create their own AI influencer?

    -The script suggests using AI image generators like Midjourney and Dolly 3, starting with a basic prompt to create a consistent character, and then refining the generated images to match the desired appearance and style.

  • What is the role of the AI face swapper in the process of creating an AI influencer?

    -The AI face swapper serves as a fallback plan to ensure consistency in the AI model's appearance. It can be used to adjust future outputs to match the original seed image if there are discrepancies.

  • How does the script suggest one can come up with ideas for Instagram content for an AI influencer?

    -The script recommends using Chat GPT to generate ideas for Instagram images based on different themes and scenarios, such as athletic shoots, seasonal splendor, street style, and more.

  • What is the significance of the different colored eyes in the AI model's appearance?

    -The different colored eyes serve as a defining characteristic of the AI model, making it more recognizable and unique, which is crucial for building a strong brand identity on social media.

  • How does the script describe the process of setting up an Instagram account for the AI influencer?

    -The script outlines the process of selecting a name, using Chat GPT for generating names, creating the Instagram account, uploading the AI-generated profile picture, and crafting a bio that aligns with the AI model's persona.



๐Ÿค– Introduction to AI Influencer itana Lopez

The paragraph introduces itana Lopez, an AI-generated model created by a Spanish agency due to frustration with booking real models. Itana, with a unique pink-haired appearance and a gamer and fitness enthusiast persona, has gained over 124,000 followers on Instagram, which increased to 226,000. The AI model earns up to $1,090 per advert and is featured on fan view, a subscription platform similar to OnlyFans. The creator, Ruben Cruz, designed itana after facing difficulties with real models and influencers, highlighting the reliability and consistency of AI models in contrast to human models.


๐ŸŽจ Creating a New AI Influencer with Mid Journey

The paragraph explains the process of creating a new AI influencer using the AI image generator, Mid Journey. The user starts by subscribing to Mid Journey and setting up a Discord server for image generation. They create a base AI influencer model using a specific prompt and generate a series of images with consistent characteristics, such as different colored eyes. The user also employs Ins Swapper Discord as a fallback plan for maintaining consistency in the AI model's appearance. Various ideas for Instagram content are suggested by chat GPT, and the user selects and uploads images accordingly, aiming to create a cohesive and engaging Instagram presence for the AI influencer.


๐Ÿ“ธ Launching AI Influencer Nora Lewis on Instagram

In this paragraph, the user finalizes the creation of their AI influencer, named Nora Lewis, and sets up an Instagram account for her. The user uploads the generated images, uses an image caption generator to create captions and hashtags for the posts, and modifies the bio to reflect a backstory of being from Turin, Italy, with interests in fashion and lifestyle. The paragraph emphasizes the importance of a consistent and appealing aesthetic, as well as the effective use of AI tools for content creation. The user also shares plans to develop a comprehensive Instagram content creator using custom GPT to streamline the process for AI influencers.



๐Ÿ’กAI model

An AI model refers to an artificial intelligence system designed to generate human-like images or personalities, as seen with Itana Lopez, the AI-generated creation by a Spanish agency. In the context of the video, AI models are used to create virtual influencers who can be featured in advertisements and social media platforms, earning revenue and amassing followers similar to real models.


Influencers are individuals who have a significant following on social media and use their online presence to promote products, services, or ideas. They can be real people or, as discussed in the video, AI-generated personalities. Influencers have a substantial impact on their audience's purchasing decisions and are often seen as trendsetters.

๐Ÿ’กEthical considerations

Ethical considerations refer to the moral implications and responsibilities associated with certain actions or decisions. In the context of the video, it pertains to the potential issues that arise from creating AI models that can mimic human behavior and appearance, such as concerns about authenticity, consent, and the impact on real individuals' livelihoods.


Instagram is a popular social media platform primarily focused on sharing images and videos. It has become a significant platform for influencers, both real and AI-generated, to showcase their content, engage with their followers, and promote various brands and products.

๐Ÿ’กFan View

Fan View is a subscription-based platform similar to OnlyFans, where content creators can offer exclusive material to their subscribers for a fee. It has become a channel for AI models to generate income by providing content that is accessible only to paying subscribers.

๐Ÿ’กAI-generated characters

AI-generated characters are virtual personas created using artificial intelligence, designed to perform various tasks such as modeling, acting, or influencing. These characters can be customized to have specific appearances, personalities, and behaviors, and are used in different digital media and marketing contexts.

๐Ÿ’กDolly 3

Dolly 3 is an AI image generator mentioned in the video that is used to create images based on prompts provided by users. However, in the context of the video, it was found to produce images that were too cartoonish and not realistic enough for the creator's needs.

๐Ÿ’กMid Journey

Mid Journey is an AI image generator specifically designed to create more realistic and photo-like images compared to other AI tools. It operates within a Discord server and allows users to generate images by providing prompts and seed images to guide the style and content of the output.


Discord is a communication platform that allows users to create and join various servers for different communities or purposes. In the video, Discord is used as a platform to host AI tools like Mid Journey and Insight face swap, which are integrated into servers to generate and modify AI model images.

๐Ÿ’กInstagram content creation

Instagram content creation refers to the process of producing and sharing images, videos, and stories on the Instagram platform to engage with an audience and grow a following. This involves crafting visually appealing posts, writing captions, using hashtags, and developing a consistent theme or brand for the account.

๐Ÿ’กAI influencer creation

AI influencer creation is the process of designing and developing a virtual influencer using artificial intelligence tools and platforms. This involves creating a digital persona with a specific appearance, style, and personality, and then using this AI model to generate content for social media platforms to attract followers and potentially earn revenue.


Itana Lopez, an AI-generated model created by a Spanish agency, is earning up to $1,090 per advertisement.

The AI model was developed in response to the challenges of working with real models and influencers.

Itana's Instagram account has grown to over 226,000 followers, showcasing the potential of AI influencers in social media.

Fan View's CEO has indicated that AI-generated characters are becoming more common on their platform.

The AI influencer can post advertisements that some real models may be unwilling to share.

AI models like Itana Lopez can be updated and managed without the issues that come with real models, such as cancellations.

The article discusses the ethical considerations of using AI models in the influencer space.

The creator of Itana Lopez, Ruben Cruz, is the founder of a Barcelona-based modeling agency.

Itana's AI profile emphasizes her as a pink-haired, 25-year-old gamer, fitness enthusiast, and cosplay lover from Barcelona.

The AI influencer earns between $3,000 to $10,000 per month, demonstrating the monetization potential of AI models.

The rising numbers of AI models indicate a growing trend in the industry.

Another example, Emily Pelini, has over 100,000 followers, showing that AI influencers can attract significant audiences.

The article explores the use of AI tools like Dolly 3 and Mid Journey for creating and refining AI influencer images.

Mid Journey is highlighted as a more realistic and photo-realistic AI image generator compared to Dolly 3.

The process of creating a consistent AI influencer character involves using a seed image and generating new images based on it.

The importance of a defining characteristic, such as Itana's pink hair and different colored eyes, is emphasized for AI influencer identity.

The article provides a step-by-step guide on how to create an AI influencer, from concept to Instagram account setup.

Using AI face swapper tools like Insight Face can help maintain consistency in AI influencer's appearance across images.

The transcript includes a discussion on generating engaging Instagram content, such as captions and ideas for posts, using AI tools.