NEW AI Video is Realistic, Ultra-Fast & Uses 100x Less Compute (+ UNSEEN SORA PREVIEW)

AI Samson
4 Apr 202417:25

TLDRHick Field, a new startup, has developed an AI video generator that uses 100 times fewer GPUs than Sora, making it more accessible and cost-effective. Their foundational model can be fine-tuned for specific tasks like video generation, enhancement, or analysis. They're working on an app called Diffuse and a foundational AI video generation model, showcasing impressively realistic and coherent AI-generated videos. The technology's potential in social media and creative expression is highlighted, with a focus on personalization and realism.

Takeaways

  • ๐Ÿš€ Hicks Field is a new startup that has developed impressive AI video generation technology with significantly less computational resources than competitors like Sora.
  • ๐ŸŒŸ Their AI model demonstrates high-quality, realistic video outputs, especially in rendering human faces and movements.
  • ๐Ÿ’ก The technology advancements mean that the AI video generation tool will be more accessible, faster, and potentially more affordable than previous models.
  • ๐Ÿ“ฑ Hicks Field is launching an app called Diffuse, available initially on iOS, which allows users to create animated dancing videos from a single selfie.
  • ๐ŸŽจ The startup focuses on realism and personalization, aiming to create content suitable for social media and various other applications.
  • ๐ŸŒ The foundational model from Hicks Field can be fine-tuned for specific tasks, such as generating, enhancing, or analyzing videos.
  • ๐Ÿ’ผ Hicks Field was created by a small team of 16 people and developed in less than 9 months, showcasing the rapid progress in AI technology.
  • ๐Ÿ“ˆ The computational efficiency of Hicks Field's model is a key advantage, as it was trained using only 32 GPUs compared to thousands used by other AI models.
  • ๐ŸŽฅ The quality of the AI-generated videos is improving rapidly, with each update showing more coherent and lifelike movements and details.
  • ๐Ÿ” While there are still minor inconsistencies in the rendering, the overall progress indicates a promising future for AI video generation technology.
  • ๐ŸŽฌ Open AI's Sora is producing high-quality videos but requires a significant amount of computational power, which contrasts with Hicks Field's more efficient approach.

Q & A

  • What is the name of the startup mentioned in the script that is creating realistic AI videos?

    -The startup mentioned in the script is called 'hick field'.

  • How does hick field's AI video generator differ from Sora in terms of GPU usage?

    -Hick field's AI video generator was trained using 100 times less GPUs than Sora, making it more cost-effective and faster.

  • What are the two products that hick field is currently working on?

    -Hick field is working on an app called 'diffuse' and a foundational AI video generation model.

  • What is the unique selling point of hick field's foundational AI video generation model?

    -The unique selling point is that it provides a high level of detail and lifelike motion with a more accessible and affordable product compared to competitors like Sora.

  • How long did it take the 16-person team at hick field to develop the generative models for their platform?

    -The 16-person team at hick field developed the generative models in less than 9 months.

  • What is the estimated cost of training Sora's AI video generator based on the script?

    -The estimated cost of training Sora's AI video generator is about 400 million dollars, considering the cost of using 10,000 GPUs.

  • What are some of the limitations noticed in the AI-generated videos by hick field?

    -Some limitations include slight flattening of color, less dynamic range, and occasional inconsistencies in rendering details like teeth and hand proportions.

  • How does the hick field app 'diffuse' utilize AI video generation?

    -The 'diffuse' app allows users to create short animated dancing videos by uploading a single selfie, which is then mapped onto a dancing character.

  • What is the main focus of hick field's video model in terms of content creation?

    -Hick field's video model focuses on generating realistic looking humans and environments for content creation, with an emphasis on personalization and control over the videos.

  • What is the significance of the AI-generated music video created by Sora mentioned in the script?

    -The AI-generated music video created by Sora demonstrates the potential of AI video generation technology in creating immersive, artistic, and dreamlike experiences for viewers.

  • How can one gain access to hick field's foundational video model?

    -Currently, access to hick field's foundational video model is by invitation only, but interested parties can join a waitlist on their website to be among the first to receive access.

Outlines

00:00

๐Ÿš€ Introduction to Hicsfield's AI Video Innovations

The paragraph introduces Hicsfield, a new startup that has developed highly realistic AI-generated videos. It emphasizes the remarkable aspect of this technology, which is the significantly reduced use of GPUs during training compared to other AI like Sora. This implies a faster, cheaper, and more accessible tool for creating AI videos. The startup's mission to democratize social media creation is highlighted, along with their current products: an app called Diffuse and a foundational AI video generation model. The paragraph also discusses the realistic and natural proportions in the AI-generated videos, noting minor details that could be improved, such as color flattening and dynamic range. The evolution of the product is showcased by comparing earlier iterations to the current, more coherent and lifelike videos.

05:00

๐Ÿ’ก Hicsfield's Efficiency and Impact on AI Video Generation

This paragraph delves into the efficiency of Hicsfield's AI video generator compared to Sora from Open AI. It points out the massive difference in GPU usage, with Hicsfield using significantly less computational power, making the technology more accessible and affordable. The paragraph also touches on the high costs associated with Nvidia GPUs and the financial implications for companies like Open AI. It further discusses the quality of Hicsfield's output, the potential applications for social media advertising, and the beauty and realism of the rendered images. The paragraph raises concerns about the source of training data and copyright issues, noting that Hicsfield has not disclosed specific details.

10:02

๐Ÿ“ฑ Exploring Hicsfield's Mobile App: Diffuse

The focus of this paragraph is on Hicsfield's mobile app, Diffuse, which allows users to create animated dancing videos from a single selfie. The app's preview video is discussed, highlighting the strong aesthetic style and lifelike motion of the dancing avatars. The paragraph mentions that the app is currently available in select regions and will be rolled out globally. It also notes that Hicsfield is hiring and is led by a former Snap AI executive, indicating a strong background in social media. The company's broader goals for AI video, including personalization and a focus on realistic human and environment generation, are also discussed.

15:04

๐ŸŽจ Artistic Expression Through AI Video Technology

The final paragraph discusses the artistic potential of AI video technology, using an official music video made with Sora as an example. It highlights the consistent style, color palette, and immersive experience offered by the technology. The paragraph emphasizes the ability of AI to render complex camera movements and parallax effects, showcasing its potential as a new artistic medium. The narrator expresses excitement about the opportunities for creative expression and invites viewers to join the journey of exploring AI's possibilities in the creative field.

Mindmap

Keywords

๐Ÿ’กAI video generator

An AI video generator is an artificial intelligence system designed to create videos autonomously. In the context of the video, it refers to technology that can generate realistic and beautiful AI videos with lower computational resources compared to other models like Sora. The script mentions that the AI video generator from hick field startup is particularly remarkable because it was trained using significantly fewer GPUs, suggesting a more cost-effective and faster approach to video generation.

๐Ÿ’กhick field

hick field is a startup company focused on developing AI technologies for video generation. They aim to democratize social media creation by providing foundational models that can be fine-tuned for specific tasks such as generating, enhancing, or analyzing videos. The company's approach is highlighted by its efficient use of resources, training their models on a smaller number of GPUs, which indicates a potential for wider accessibility and affordability.

๐Ÿ’กGPUs

GPUs, or Graphics Processing Units, are specialized electronic circuits designed to rapidly manipulate and alter memory to accelerate the creation of images in a frame buffer intended for output to a display device. In the context of the video, GPUs are critical components for training AI models, with the number of GPUs used indicating the scale and intensity of the computational resources required. The script contrasts hick field's use of 32 GPUs with the thousands used by other AI video generators like Sora, highlighting the efficiency of hick field's approach.

๐Ÿ’กFoundational model

A foundational model, in the context of AI and machine learning, refers to a general-purpose model that has been pre-trained on a broad set of data and can serve as a starting point for various tasks. It provides a base layer of knowledge and capabilities that can be fine-tuned or adapted for specific applications. In the video, hick field's foundational model is designed to generate, enhance, or analyze videos, showcasing its versatility and adaptability for different use cases.

๐Ÿ’กDemocratize

To democratize a process or a service means to make it accessible to a wide range of people, often by reducing costs or eliminating barriers to entry. In the context of the video, hick field aims to democratize social media creation by developing AI tools that are more affordable and user-friendly, allowing individuals and businesses to create high-quality content without the need for extensive technical expertise or resources.

๐Ÿ’กRealism

Realism in the context of AI video generation refers to the creation of content that closely resembles real-world objects, people, and environments. The goal is to produce videos that are indistinguishable from those created by professional human artists or captured by cameras. The script emphasizes hick field's focus on generating realistic-looking humans and environments, indicating a high level of detail and accuracy in the AI's output.

๐Ÿ’กSocial media

Social media refers to web-based platforms that allow users to create and share content or participate in social networking. In the context of the video, social media is the primary target platform for the AI-generated videos produced by hick field's technology. The startup aims to empower users to create engaging and realistic content that can be easily shared on these platforms, enhancing their online presence and interaction.

๐Ÿ’กRendering

Rendering in the context of video and computer graphics is the process of generating a final image or sequence of images from a model, typically in 2D or 3D computer graphics. It involves calculating and processing the visual elements of a scene to produce a photorealistic or stylized output. The script discusses the quality of rendering in AI-generated videos, noting improvements in the lifelike motion and detail of the characters and scenes.

๐Ÿ’กPersonalization

Personalization refers to the customization of a product or service to meet individual preferences or needs. In the context of the video, hick field's AI video model aims to provide unparalleled personalization by allowing users to modify generated videos to include specific details, such as changing outfits or adding objects to a scene, thus making the content more tailored to the creator's vision.

๐Ÿ’กSora

Sora is an AI video generator developed by OpenAI that is known for producing high-quality, impressive videos. However, it requires a significant amount of computational power for training, which makes it more resource-intensive and costly. The script contrasts Sora with hick field's AI video generator, highlighting the latter's efficiency and potential for broader accessibility.

๐Ÿ’กDiffuse

Diffuse is an app developed by hick field that allows users to create short animated dancing videos using AI video generation technology. Users can upload a selfie, which is then mapped onto a dancing character, creating a personalized and engaging video content for social media. The app represents a specific use case of AI video generation focused on social media entertainment.

Highlights

Hicks Field is a new startup that has developed highly realistic AI video generators, showcasing impressive video quality with significantly less computational resources than other models like Sora.

The AI video generator by Hicks Field was trained using 100 times less GPUs than Sora, indicating a more cost-effective and faster approach to AI video generation.

Hicks Field aims to democratize social media creation, providing a pre-trained foundational model that can be fine-tuned for specific tasks such as video generation, enhancement, or analysis.

The startup is working on two products, an app called Diffuse and a foundational AI video generation model, with previews of the latter showing high coherence and realistic human depictions.

The advancements in Hicks Field's AI technology are particularly notable given the rapid evolution from basic forms to highly coherent and proportionate human figures in a short span of a few months.

Despite some minor issues with text rendering and shadow consistency, the overall quality and lifelike motion of the AI-generated videos from Hicks Field are impressive.

The AI video models developed by Hicks Field, a 16-person team, in less than 9 months using only 32 GPUs, demonstrate the potential for smaller teams to achieve high-quality results in the AI domain.

The cost implications of AI video generation are significant, with OpenAI's Sora model estimated to have used between 4,200 to 10,500 GPUs for training, highlighting the efficiency of Hicks Field's approach.

Hicks Field's focus on realism and creating content for social media is evident in the color consistency and thematic coherence of their AI-generated video clips.

The startup's use of publicly available data sources for training raises questions about copyright and data sourcing, which could lead to potential legal and ethical considerations.

Hicks Field's video generation model produces 7-second clips, which is considerably longer than the 4-second clips generated by other available video generators.

The prompt-based generation of AI videos, such as one featuring a colorful iguana, showcases the potential for creative applications but also highlights the need for further development in maintaining consistency in reality.

The mobile app Diffuse from Hicks Field allows users to create short animated dancing videos by uploading a single selfie, demonstrating the practical application of AI video generation in social media.

Hicks Field is gradually rolling out their app globally, with availability in select regions and plans for a wider release, as well as an invitation-only access to their foundational video model.

The startup is currently hiring, indicating growth and expansion, and is led by the former Snap AI Chief, bringing valuable experience from the social media industry to the team.

Hicks Field's focus on personalization, control, and realism in their video model sets them apart, aiming to create tools that are accessible and capable of producing a wide range of high-quality videos.

OpenAI's Sora has released an official music video made with its AI technology, showcasing the potential for artistic expression and narrative storytelling using AI-generated videos.

The development and application of AI video generation technology represent a new artistic medium, offering unprecedented opportunities for creative expression and idea realization.