AI Influencer - Create an AI Influencer with Leonardo.AI Text to Image | AI Tutorial

ImanGlobal
25 Dec 202310:26

TLDRThis video script introduces the phenomenon of virtual influencers, AI-generated personalities active on social media who promote brands and products, earning significant incomes. It highlights examples like Emma, an Instagram star with a passion for film and fashion, and Lil Mika, a young influencer with contracts with major brands. The script also outlines a three-step process for creating an AI influencer, using text-to-image AI services like Leonardo to generate faces and poses, and a Discord bot for face swapping, ultimately revealing the artificial nature of these online personalities.

Takeaways

  • 🌐 Virtual influencers are AI-generated personalities with a significant social media presence, used for online marketing and advertising.
  • 🎨 These digital creations attract a wide range of followers by posting creative content, such as photos and videos, and engage with their audience through various social media platforms.
  • 💰 Virtual influencers can generate substantial incomes by promoting products for major brands, leveraging their online popularity and appeal.
  • 🌟 Examples of successful virtual influencers include Emma, an AI with an interest in film and fashion, and Lil Mika, a 19-year-old girl with contracts with big brands like BMW and Calvin Klein.
  • 📈 The process of creating a virtual influencer involves three main steps: generating a face with AI text-to-image services, creating a model in different positions, and swapping images as needed.
  • 🛠️ Leonardo, a text-to-image AI system, is one of the tools that can be used to generate images of virtual influencers with customizable features and styles.
  • 🌟 Virtual influencers portray a lifestyle similar to real humans, participating in activities like going to restaurants, shopping, and traveling, which adds to their authenticity.
  • 💸 The primary source of income for virtual influencers is through advertising, where they charge significant amounts for brand promotions in their posts.
  • 🔍 Details such as 'powered by AI' or 'AI creation' are often included in the profiles of virtual influencers, indicating their digital nature.
  • 📊 The creation process of a virtual influencer can be refined and scaled, with AI tools allowing for the generation of diverse content and the customization of appearances and scenarios.
  • 🤖 Discord bots can be utilized for face swapping, enabling the application of different faces onto models, further enhancing the versatility and appeal of virtual influencers.

Q & A

  • What are virtual influencers?

    -Virtual influencers are AI-generated characters that have a presence on social media platforms, creating and sharing content to attract followers and promote various brands and products.

  • How do virtual influencers generate income?

    -Virtual influencers primarily generate income through advertising and marketing for brands. They charge significant amounts for promotional posts on their social media platforms.

  • What is an example of a virtual influencer with a specific interest?

    -This Way Emma is an example of a virtual influencer with a great interest in film art and fashion, who has amassed around 400,000 followers on Instagram.

  • How does a virtual influencer like Astro Body showcase its brand?

    -Astro Body, launched by Emma, showcases its brand through promotional posts on social media platforms, leveraging its large follower base to increase brand visibility and sales.

  • What are the characteristics of Lil Mika, a popular virtual influencer?

    -Lil Mika is a 19-year-old virtual influencer with freckles and moles, living in Los Angeles. She has over 2.6 million followers on Instagram and 3.4 million on TikTok, and has contracts with major brands like BMW and Calvin Klein.

  • How do virtual influencers portray themselves?

    -Virtual influencers portray themselves as real human beings, participating in activities such as going to restaurants, cinemas, clubs, shopping, and traveling, just like any other real person.

  • What is the three-step process for developing an AI influencer?

    -The three-step process for developing an AI influencer includes: 1) creating a beautiful face using an AI text-to-image service, 2) generating a model in different positions, and 3) swapping the images created in the previous steps.

  • Which AI system is used in the tutorial for image generation?

    -The tutorial uses Leonardo, an AI system with text-to-image capabilities, for image generation.

  • How can the face of a model be refined and upscaled?

    -The face of a model can be refined and upscaled using the Alchemy Upscaler icon, which improves the quality of faces and hands in the images.

  • What is the method for changing faces of models in different locations and outfits?

    -The method for changing faces involves using a Discord bot for face swapping. This allows users to change the face of any model to another by uploading the images through a Discord bot.

  • How do followers of virtual influencers typically react to the revelation that these influencers are not real?

    -Many followers and fans of virtual influencers may not be aware that they are not real. If they pay attention to the small details such as 'powered by AI' or 'AI creation,' they will understand that the influencers are virtual and all their images and videos are generated using artificial intelligence.

Outlines

00:00

🌐 The Rise of Virtual Influencers

This paragraph introduces the concept of virtual influencers, who are AI-generated personalities with a strong online presence on social media platforms. These virtual entities, despite lacking a physical form, have managed to amass significant followings and engage in commercial activities for major brands. The example of Emma, a Japanese girl with an Instagram page, is provided to illustrate the success of such influencers. The paragraph also touches on the revenue generation through advertising and the creation process of virtual influencers, encouraging viewers to stay tuned for more insights into their development.

05:01

🎨 Crafting the Virtual Influencer's Image

The second paragraph delves into the technical process of creating a virtual influencer's appearance and persona. It outlines a three-step process involving the use of AI text-to-image services like Leonardo to generate a face, model different poses and positions, and finally, swap images as needed. The paragraph provides a detailed walkthrough of using Leonardo's platform, including account creation, image generation, and refinement using the Alchemy upscaler. It emphasizes the importance of diverse poses and locations for the model, even if the faces are not identical, as face swapping will be addressed in the next stage.

10:05

🤝 Engaging with the Community and Encouraging Support

The final paragraph shifts focus from the technical aspects of virtual influencer creation to the importance of community engagement and viewer support. It encourages viewers to show their appreciation for the content by using the super thanks button, subscribing to the channel, and turning on notifications for updates. The paragraph also invites viewers to leave comments or suggestions, emphasizing that their support is highly valued and looked forward to in future content.

Mindmap

Keywords

💡Virtual Influencers

Virtual influencers are AI-generated characters that exist solely in the digital realm and are active on social media platforms. They create and share content to attract followers and engage with audiences, often for marketing and advertising purposes. In the video, virtual influencers like Emma, Body Lopex, and Lil Mika are mentioned, showcasing their significant following and commercial activities, which are central to the video's theme of exploring the impact and creation of virtual personalities in the digital space.

💡Artificial Intelligence (AI)

Artificial Intelligence refers to the simulation of human intelligence in machines that are programmed to think, learn, and problem-solve like humans. In the context of the video, AI is the underlying technology that enables the creation and operation of virtual influencers. It is used to generate realistic images and videos, allowing these digital characters to portray a human-like presence on social media.

💡Social Media

Social media refers to websites and applications that enable users to create and share content or participate in social networking. In the video, social media platforms are the primary channels through which virtual influencers interact with their followers, share creative content, and conduct commercial activities, highlighting the integral role of social media in the virtual influencer ecosystem.

💡Online Marketing and Advertising

Online marketing and advertising involve promoting products, services, or brands over the internet. Virtual influencers play a significant role in this domain by partnering with brands to advertise their products to their followers on social media. The video emphasizes the commercial aspect of virtual influencers, who earn substantial incomes by endorsing various brands and products.

💡Content Creation

Content creation refers to the process of producing and sharing various forms of content, such as photos, videos, and text, to communicate with an audience. In the video, virtual influencers are content creators who generate engaging and creative material to attract followers and maintain their online presence.

💡Brand Endorsements

Brand endorsements involve celebrities or influencers promoting a product or service by either using it or expressing their approval. In the context of the video, virtual influencers secure brand endorsement deals, which is a significant source of their income and helps in promoting various products to their followers.

💡AI Text-to-Image Services

AI text-to-image services are platforms that use artificial intelligence to generate images based on textual descriptions provided by users. These services are crucial in the creation of virtual influencers, as they allow for the generation of a wide range of visually appealing and diverse content that can be posted on social media.

💡Discord Bot

A Discord bot is an automated program that performs specific tasks within the Discord platform. In the video, a Discord bot is used for face swapping, which involves replacing the face of one image with another to create a new, composite image. This technique is essential in the final stage of developing a virtual influencer, allowing for the creation of diverse content with different appearances.

💡Image Upscaling

Image upscaling is the process of increasing the resolution of an image while maintaining or improving its quality. In the context of the video, upscaling is used to refine and enhance the details of images generated for virtual influencers, particularly the faces and hands, to make them appear more realistic and visually appealing.

💡Digital Presence

Digital presence refers to the online visibility and impact of an individual, brand, or entity on the internet. In the video, virtual influencers have a significant digital presence through their active social media profiles and the content they share, which is central to their ability to attract followers and engage in commercial activities.

💡Monetization

Monetization refers to the process of generating income from a digital platform or content. In the context of the video, virtual influencers monetize their online presence by partnering with brands for endorsements, advertising products, and creating content that attracts a wide audience, leading to significant earnings.

Highlights

The transcript discusses the rise of virtual influencers who are active on social media and engage in online marketing and advertising.

Virtual influencers generate income through brand promotions and have a significant following on platforms like Instagram and TikTok.

These virtual personalities have no physical presence but are portrayed as real humans participating in everyday activities.

The transcript provides an example of a virtual influencer named Emma, who has an Instagram page and a large following interested in film art and fashion.

Another example is bodytanalopez, an athlete and gamer with a distinctive pink hair, who collaborates with major brands.

Lil Mika, a 19-year-old virtual influencer with a large following, has contracts with well-known brands like BMW and Calvin Klein.

Virtual influencers are not limited to females, as exemplified by blk 22, a virtual gentleman with a significant following on Instagram and YouTube.

The transcript explains that the key to identifying virtual influencers is looking for phrases like 'powered by AI' or 'AI creation' in their profiles.

The largest source of income for virtual influencers is advertising, where they promote brand products in their posts.

The process of creating a virtual influencer involves a three-step process using AI text-to-image services.

The Leonardo AI system is introduced as a tool for generating images from text prompts.

The workflow for creating an AI influencer includes creating a face, generating images with diverse poses, and swapping faces when necessary.

The transcript provides a detailed guide on using the Leonardo website for image generation, including account creation and navigation.

It explains how to refine and upscale images using tools like the Alchemy Upscaler for improved image quality.

The process of changing faces using a Discord bot is outlined, which allows for the creation of diverse content with different appearances.

The transcript concludes with a call to action for viewers to support the content creators through donations, subscriptions, and engagement.